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Change Buyer Behavior And Sell More Annuities (Book)
$33.00
Annuity sales training books concentrate almost solely on the rational reasons why people buy annuities, but consumers make normal decisions. Rational pieces, behavioral elements and illusions combine in the decision-making process and the interaction of these three areas result in a decision.
This book gives producers an understanding of what is going on in the consumer’s mind, why the consumer may be thinking that way, and steps the producer can take if they need to change the consumer’s mind.
The book is based on years of research, combining the results of hundreds of studies with real world experience.
The 174 page soft-cover illustrated book is available at a new release price of $33 – a 15% discount from the $39 regular price; additional discounts are available for large orders.
The book is a new and fresh approach to annuity selling with one goal – close more sales.
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Index Compendium (Annual Subscription)
$140.00
It has examined "Can Seniors Make Wise Decisions", discussed fixed alternatives to Wall Street's retirement planning, shown that fixed annuities are competitive with bonds, as well as the ongoing SEC Rule 151A story. The eight page Index Compendium monthly newsletter provides information on changes in the annuity marketplace, tracks returns, and features marketing, compliance and other issues that affect index-linked products. An annual subscription is $140.00
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Advantage Compendium (Annual Subscription)
$440.00
Index Annuities In A Low Bond Yield Environment
Challenging doesn’t begin to describe the difficulties presented by the current and foreseeable bond markets. This issue explores the why behind current yields and what carriers can do to improve yields, new product concepts that can still offer 7% caps when T-Notes are at 3%, and how guaranteed lifetime withdrawal benefits need to be structured for a low-yield future.
Advantage Compendium will conduct original research and often cite academic studies, but it is not intended to be academic. Its purpose is to identify real issues and present real solutions simply. It will tend to focus on what can be done on the behavioral side of economics, because that seems to drive many of the other decisions, but quantitative issues will also be covered. An annual subscription is $440.00.
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Buy Both Books
$74.00
Purchase both "Index Annuities: A Suitable Approach" and "Change Buyer Behavior" for $74. This 10% discount reflects our saving in shipping
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Index Annuities: A Suitable Approach
$45.00
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